U.S. Travel Association encourages industry support for Brand USA reauthorization

“With only days left before Congress adjourns for the year, now is the time for the Senate to pass the legislation to reauthorize Brand USA,” urges the U.S. Travel Association. The bill that would reauthorize this national, tourism promotional program passed the House of Representatives this summer, but remains stalled in the Senate.

The U.S. Travel Association is asking for industry support to ensure Congress understands the importance of passing this legislation by joining together in a Brand USA Day of Action, tomorrow, December 2. The Association has prepared the following three-step checklist to make sure that the travel industry's voice is heard loud and clear:

  1. Email legislators telling them to find a way to reauthorize Brand USA this year.

  2. Call Senators and use these U.S. Travel Association talking points to stress the importance of this legislation (you can find Senate phone numbers on this website).

  3. Help spread the word by forwarding this email to travel colleagues or by using these U.S. Travel Association sample tweets.

For more information on how you can get involved, click here.

December 1, 2014
Photo caption:
With just a few days remaining before Congress adjourns, the U.S. Travel Association is asking for industry support in rallying the Senate to pass the Brand USA reauthorization bill.