Country Inns & Suites By CarlsonSM enhances its Read It & Return Lending Library with Random House partnership

Country Inns & Suites By CarlsonSM has announced a partnership with Random House, Inc., to enhance one of the brand’s most popular signature programs, the Read It & Return Lending LibrarySM

Located in the lobby of each Country Inns & Suites hotel in the U.S. and Canada, the Read It & Return Lending Library includes children’s, fiction, mystery/suspense, non-fiction and teen titles. Guests are encouraged to borrow a title to read at their leisure. If they don’t finish it during their stay, they can return it on their next visit to any Country Inns & Suites location. Through this new partnership, Random House will supply 30,000 books to Country Inns & Suites hotels in the U.S. and Canada twice each year to keep the collection fresh. 

“Being a part of this signature program presents a unique opportunity to consistently reach readers in an unexpected way by putting our authors and their books in front of Country Inns & Suites guests,” said, Stuart Applebaum, spokesman for Random House, Inc. 

“We are thrilled to expand our offerings and provide popular titles through our new partnership with Random House,” said Aurora Toth, vice president, brand marketing, Midscale Brands, Americas. “This program sets us apart from the competition and we are excited to offer a great selection of Random House children’s, young adult and adult titles beginning this week.”

June 12, 2013
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New offerings in one of our most popular signature brand amenities are sure to create a bright spot in the guest experience.