Club CarlsonSM partners with Southwest Airlines Rapid RewardsŪ program to reach new target market for our brands

Club CarlsonSM has announced a new partnership with Southwest Airlines’ frequent flyer program, Rapid Rewards. Members of Rapid Rewards will receive 600 points for every qualifying stay at more than 1,000 Carlson Rezidor hotels in the United States, including Radisson Blu, Radisson®, Park Inn by Radisson, Park Plaza®, and Country Inns & Suites By CarlsonSM. To celebrate the new partnership, now through March 31, 2013, Rapid Rewards members can earn double points at participating Radisson Blu, Radisson and Country Inns & Suites By Carlson hotels.

"This partnership brings an exciting new opportunity to our loyal Club Carlson members and allows our hotel brands to reach a traveling audience of over 116 million passengers on Southwest Airlines each year," said Suzy Riesterer, chief commercial officer, Carlson Rezidor Hotel Group. "We are proud to partner with one of the nation's largest carriers."

"We're excited to add Carlson Rezidor to our growing roster of Partners in the Rapid Rewards program," said Jonathan Clarkson, director of Southwest’s Rapid Rewards. "This provides our members yet another way to earn Rapid Rewards Points, while enjoying world class hospitality from one of the world's largest hotel groups."

Members of Club Carlson, who are also Rapid Rewards members, can convert their Gold Points® to Rapid Rewards Points. Guests who are not Club Carlson members can join for free during any stay at a Carlson Rezidor hotel or by visiting clubcarlson.com.  

Southwest's Rapid Rewards Program offers unlimited reward seats, no blackout dates, and points that don't expire, which makes it fast and easy for members to earn reward flights. Rapid Rewards was recently ranked as having the best reward seat availability of any U.S. carrier for the third year in a row.

January 23, 2013
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New promotion offers added points and cross-over benefits to Club Carlson and Rapid Rewards members.